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Keeping your customers at the heart of everything is crucial if you wish to develop and maintain strong relationships with existing and potential customers and engage them with your brand

Many eCommerce businesses often focus their sales and marketing efforts on attracting new customers

Global eCommerce has become a necessity for businesses that are craving success

The eCommerce industry is growing tremendously giving rise to a stiff competition among the businesses for capturing the attention of the customers.

With the competition for attracting and retaining customers getting fiercer day after day

The humongous growth of the eCommerce industry has simplified shopping across the world.

The eCommerce sector has become a crucial part of the global retail industry.

Black Friday and Cyber Monday is the most awaited and number 1 shopping event of the year.

You create an app, list it on the Shopify app store, and notice that it isn't getting any installs.

Up to 75% of shoppers leave a website when they don't find what they are looking for within 15 seconds. Looking at this, you recognize that speeding up product discovery is important.

The appearance of your eCommerce store is everything. From its structure to your use of colors and images, your Shopify design plays a massive role in how first-timers perceive your eCommerce store and how comfortable visitors are navigating it.

Shopify isn't bad for SEO. A lot of other factors are, however, very much responsible for your store's search engine ranking.

In recent times, there has been a continuous expansion of the web and the forms of media on it.

Product reviews offer a lot of benefits in eCommerce.

Poorly implemented Shopify store UX design is a major cause of abandoned checkouts. Thus, a better UX can enhance the $40 billion in sales already made by Shopify merchants.

As an eCommerce business owner looking to get the most out of your store, you constantly monitor metrics concerning it. You see that your campaigns and strategies are bringing in a lot of traffic but, sadly, you lack an expected rate of conversions and eCommerce sales. Many factors affect this and one of them, which is probably something you didn’t realize needs that much attention, is your <b>Call to Action</b> (CTA).

Imagine that you are in a very competitive sport, and you don’t know where the goal post is. You will waste energy doing activities that don’t work and eventually lose.

As an eCommerce business, you have tracked activities on your Shopify website and noticed that a majority of your store visitors leave without making a purchase.

It is not enough to have your product listed on Shopify, it is also necessary to have them arranged adequately in a catalog.

The importance of apt marketing strategies is unknown to none. Marketing strategies are one of the reasons behind

You probably invest a lot of money and time in implementing loads of marketing and promotional campaigns

What if there was a faster, viral and effortless way to increase your eCommerce revenues?

The customer experience (CX) is probably one of the most crucial things to focus on for eCommerce brands.

Has your eCommerce company been in business for some time and is offering a killer product yet waiting to thrive? Have you ever wondered why?

Email marketing is a strategy loved by a whole lot of businesses worldwide and for a lot of reasons.

The Covid-19 outbreak had left the world changing in a way no one could have predicted before

The idea and decision to expand your product catalogue comes to you for a lot of reasons, including

Everyone knows product images are all too important within any eCommerce store.

Despite the continuous push to improve eCommerce store conversions and sales, a lot of eCommerce store owners have still not exhausted their options.

From search bar of keyboard apps to search bars of search engines, everyone comes across its use as often as they make use of smart devices.

Eliminating all competition is the dream of a lot of eCommerce store owners out there.

When picking apps for your Shopify store, there is no regulatory boundary to how many you can.

A site search function, ordinarily, proves to be important to your website users for just finding products fast.

With the global rise of shopping sites, gaining customer attention turns out to be a hassle for most eCommerce merchants.

My Shopify store is getting two thousand visitors per day yet I am unable to fetch any orders. Why am I not making money?

Selling your products and services online can be a challenging task, as today’s digital shoppers are smart and demanding

The eCommerce market has come to be one hell of a competitive environment. Owing to the increased popularity of online shopping, a side effect of the Covid-19 pandemic

Promoting your eCommerce store or different products and services you have to offer is one area of eCommerce that you never abandon.

Marketing campaigns have played integral roles in commerce from time immemorial. For Shopify eCommerce, however, and with the growth of the internet over the years, there are a lot of additional, unconventional strategies to implement.

Shopify at present powers 1.75 million sellers worldwide, making up to 4% of the global websites

As per a 2021 survey of 2800+ Shopify stores, a mere 1.6% of eCommerce store visitors make a successful purchase. The rest 98.4% of your visitors are probably busy surfing the store via your Shopify search bar struggling to find the right product.

Banners are an essential component of a Shopify store and are vital for the success of your store. Shopify stores that use banner effectively can see their conversion metrics improved.

With a lot of products available to your store visitors and in varieties, the Shopify search function is one that you’d expect them to use very frequently.

Promoting products through your Shopify store is supported with a barrage of unique strategies, a lot of which have to do with promotional banners, images, and push notifications.

Maintaining an average Shopify store speed of 2.8 seconds (with a top speed of 2.5s) becomes difficult to achieve for eCommerce stores as it scales.

A considerable number of online store visitors lose interest in a product where a proper description of it is missing. There is no one anywhere that is willing to buy a product on the internet without knowing anything about it?

SEO is a long-term commitment game that needs to be played with consistency. Hence, when played early from Day-1 of starting your eCommerce store, you will experience what compounded organic growth looks like.

Understand what factors are responsible for your eCommerce Conversion Rates and how you can tune them to improve your rates

Sparq understand this critical aspect of page speed and work towards extracting the maximum performance for your store via Sparq Product Search & Filters

Synonyms help bridge such differences by providing a convenient and consistent method for store owners to eliminate dead queries

Have you ever wondered why is Google the search behemoth today? One of the major reasons is that it has transformed our ability to look for answers.

Performance optimization is not just for good SEO, it has a very real impact on your store's conversions - up to a 7% drop in conversions per second delay! We've listed some techniques that are bound to help

Defining Key Performance Indicators (KPIs) is a big help in attaining profitability and improve decision-making. But how to choose the correct one for your business? This blog lists some of the best KPIs for eCommerce stores to follow

Beyond just price, collection, and brands, there are a lot of filters you should use to personalize your store’s search experience. Sparq lets you create these filters using tags you’ve already set for your products to guide search users on your store

Users engaging with the search are more than twice as likely to convert than non-search users. What’s more, on average close to 10-15% of e-commerce site visitors use the search bar and can contribute up to 30% of the total revenue or more

You go to an online store and are looking for a pink pullover in size ‘L’. Unfortunately, you keep on juggling for the next 7 minutes to find the one that matches your requirement

Have you ever wondered why eCommerce security is important? eCommerce websites often deal with sensitive customer data like credit card or debit card details, addresses, contact numbers, email ids, and bank details

We have tried everything but I am unable to get much sales”, “how to increase website conversion rates”, “how to optimize customer experience”. Do such questions bother you? Don't worry, these questions bother even the most seasoned managers

Are you wondering about the importance of bankrolling during the holiday season? Well, put yourself in the place of a customer and wonder what you would do on a holiday?

Have you ever wondered why eCommerce security is important? eCommerce websites often deal with sensitive customer data like credit card or debit card details, addresses, contact numbers, email ids, and bank details